The balanced scorecard is a strategic performance management tool for business. It is very closely associated with (and can be described as) strategy mapping.
Balanced scorecards are used across industries, in governments and organizations worldwide to align business activity with leaders’ objectives. The goal of a balanced scorecard is to display achievement of strategic goals across various metrics in graph format.
The balanced scorecard is attributed to theorists at Harvard Business School, who aimed to give executives a more “balanced” view of their organizations’ performance. While the terminology was coined in the early 1990s, the concept finds roots in General Electric’s measurement reporting from the 1950s.
Today, the balanced scorecard has evolved into a full strategic planning system that businesses can use as an everyday framework. Balanced scorecards developed by AMEND Consulting are powerful tools that drive bottom-line revenues.
Keep track of how your staff executes their activities and monitor the consequences of these actions with a balanced scorecard developed with the help of AMEND.
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